News & Events
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Baby Backs for Babies
October 22, 2009, Maitland, FL – Sonny’s Real Pit Bar-B-Q (Sonny’s) is re-launching Baby Backs for Babies, the second annual system-wide cause-related effort to benefit the March of Dimes, from October 26th thru November 29th. A portion of the proceeds from every baby back plate (in all participating locations across the Southeast) will benefit the March of Dimes and its work to help all babies be born healthy. Sonny’s has, one again, committed to raise a minimum of $25,000 and will hopefully surpass this number as the company did last cycle by raising $33,000 for March of Dimes.
“March of Dimes is appreciative to once again have the support of Sonny’s Real Pit Bar-B-Q during Prematurity Awareness Month,” said Paula Howell, March of Dimes regional vice president. “Sonny’s support will help the March of Dimes fund research and programs that help give all babies the chance to be born healthy.”
“We are proud to continue in our support for this cause that affects too many families across this country,” added Bob Yarmuth, Chairman and Chief Executive Officer of Sonny’s Franchise Company.
During November, Prematurity Awareness Month, the March of Dimes focuses the nation’s attention on the impact premature birth has on babies and families and communities, such as in Florida where more than 33,000 babies were born too soon last year. Preterm birth is a serious and costly health problem and is the leading cause of death in the first month of life. One in every eight babies is born too soon each year in the United States, and the preterm birth rate has increased more than 20 percent since 1990. Preterm birth costs the nation more than $26 billion a year. Sonny’s has partnered with the March of Dimes on various community initiatives including participating in the March for Babies, Signature Chefs, Mud Volleyball and more.
The March of Dimes is the leading nonprofit organization for pregnancy and baby health. With chapters nationwide and its premier event, March for Babies, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality. For the latest resources and information, visit marchofdimes.com or nacersano.org.
Floyd “Sonny” Tillman founded Sonny’s Real Pit Bar-B-Q in 1968 in Gainesville, Florida. Today, Sonny’s has more than 125 restaurants with over 6,000 team members in nine southeastern states. To view a menu or to learn more about Sonny’s Bar-B-Q, visit www.sonnysbbq.com.
